Nunwood Re-launches Business with CEM Focus - 1/6/12
Nunwood has re-launched its UK, US, Australian and New Zealand businesses with a new model which focuses on ‘insight-powered customer experience management’ (CEM). >> More
Simon Godfrey Steps Down at BrainJuicer - 29/5/12
In the UK, leading edge research firm BrainJuicer has announced that Simon Godfrey intends to retire from the company’s board of directors at the end of September this year. He will be replaced by Graham Blashill, who joins from a career with Imperial Tobacco. >> More
Apperian Adds Crowdsourcing to Mobile App Platform - 23/4/12
In the US, mobile app management firm Apperian has added crowdsourcing and gamification features to its EASE app development platform, to help developers gather user feedback and ideas. >> More
Nunwood has re-launched its UK, US, Australian and New Zealand businesses with a new model which focuses on ‘insight-powered customer experience management’ (CEM).
In the US, mobile app management firm Apperian has added crowdsourcing and gamification features to its EASE app development platform, to help developers gather user feedback and ideas.
London-based YouthSight has introduced a new co-creation tool called ‘Bright Young Minds’, which segments the ‘best and brightest’ students and young people from its OpinionPanel Community for projects including new product development and innovation.
Global ad network Havas has acquired a majority stake in US-based idea creation specialist Victors & Spoils (V&S), which digitally connects, manages and curates a crowd of more than 6,000 creatives who participate in crowdsourcing initiatives. Terms of the deal were not disclosed.
British Prime Minister David Cameron has appointed Wikipedia co-founder Jimmy Wales as a consultant for a new crowdsourcing initiative, designed to encourage the public to get more involved in policy-making.
In the US, BrainJuicer has appointed planning specialist Rene Huey-Lipton as Senior Vice President, in charge of the firm’s ‘Juice Generation’ team, which helps clients generate insights and ideas at the early stages of development.
Publicis comms division MSLGROUP has launched a global crowdsourcing platform called ‘The People’s Lab’, through which members can share ideas and help clients with co-creation.
In New York, technology publishing firm Ziff Davis has acquired Toolbox.com, a network of more than 3 million IT professionals who ask and answer thousands of IT-related questions each month. Terms of the deal were not disclosed.