Gaming in 2012
Some key stories
Apperian Adds Crowdsourcing to Mobile App Platform - 23/4/12
In the US, mobile app management firm Apperian has added crowdsourcing and gamification features to its EASE app development platform, to help developers gather user feedback and ideas.
Kontagent to Offer Hosted Data Mining - 16/04/12
In the US, app developer and analytics platform Kontagent has launched an out-of-the-box hosted data mining option for its kSuite tool, aimed at social media gaming and mobile app developers.
Intel’s $21m Gears Tobii for Mass Market - 26/03/12
Chip maker Intel has invested $21m in technology firm Tobii, to help the company move its eye tracking and gaze interaction solutions to ‘mass-market’ applications such as mainstream computers, cars, games and other consumer products.
Survey Analytics Adds Gamification Platform - 14/03/12
US company Survey Analytics has added a gamification platform called BadgeFarm to its IdeaScale crowdsourcing application, in a bid to increase user engagement in its clients’ communities.
RSMG Buys Rival Sports Research Group IFM - 6/3/12
New York-based sports research firm RSMG has acquired competitor agency IFM Group in a deal which includes German-based IFM Sports and UK-headquartered IFM Sports Marketing Surveys. Terms of the agreement were not disclosed.
Time Warner Opens Medialab Testing Facility in NYC - 25/1/12
Media and entertainment giant Time Warner has opened a media lab in New York, aiming to provide a 360 degree view of consumer behavior. The Lab features biometric monitoring and eye tracking, a 50-seat screening room, in-home living room simulation, and a live broadcast capability.
Spectrum Buys Gaming Specialist EE Johnson - 6/1/12
In the US, Spectrum Gaming Group has acquired New Jersey-based MR agency EE Johnson Research. While financial terms were not disclosed, it was confirmed that founder Eugene Johnson will stay on as head of division.
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