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Neuromarketing and Eyetracking

Neuromarketing and Eyetracking
Part of: MRT - Trends - Technologies - Techniques

 
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Neuromarketing and Eyetracking


Recent News Items
RECENT NEWS ITEMS
 
 
Neuromarketing & Eyetracking

Ericsson Veteran Pharaon is New Tobii CEO
10/12/25
The Board of eye tracking and attention computing pioneer Tobii has chosen a new CEO - former Ericsson exec Fadi Pharaon will take up the role from 1st January next year. Departing CEO Anand Srivatsa will leave a month later after a period of transition. More.
Partners Launch Creative Data 'Backbone'
9/12/25
Ad impact forecasting specialist DAIVID has partnered with CreativeX to launch Datalink, a 'backbone' framework designed to connect attention, emotion, brand recall and other 'creative data' in a single dashboard. Other partners include Kantar and attention expert Amplified. More.
Fairgen Adds Data Quality Tool
1/12/25
Synthetic data company Fairgen has released Fairgen Check, a new feature promising insights teams better protection against fraud and low-quality responses. More.




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Neuromarketing / Neuroscience Industry Associations


Association for NeuroPsychoEconomics The Association for NeuroPsychoEconomics

The Association for NeuroPsychoEconomics is the premier scholarly organization for scientists and professionals in neuroscience, psychology, business, and economics.

 

ANE - the Association of Applied Neuroeconomics and Neuromarketing

ANE - the Association of Applied Neuroeconomics and Neuromarketing

The ANE is an organization dedicated to being a resource for the public in the emerging fields of neuroeconomics and neuromarketing. Their website is currently under construction.

 
BNA - British Neuroscience Association

BNA - British Neuroscience Association

The BNA is the largest body representing all aspects of neuroscience from ion channels to whole animal behaviour.

 
SFN - the Society for Neuroscience

SFN - the Society for Neuroscience

The SFN works to educate the public about the findings, applications, and potential of neuroscience research.

Check NERVE, the Neuroscience Education Resources Virtual Encycloportal. A gateway to credible information and tools from the World Wide Web for learning about the brain and nervous system.




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