Ipsos has reported first quarter revenue of EUR 554.9 million, down 2.4% from a year earlier and representing organic decline of 1.4%. Despite this, it has confirmed its targets for growth in 2026 as a whole, with a number of positives including a strong order book and recoveries in key sectors. More.
Tech advisory firm Information Services Group is launching the ISG AI Index, a benchmark measuring how AI is impacting the global technology and business services sector. The new offer complements its core ISG Index intelligence service, in operation for 23 years. More.
Cincinnati-based research and MR training provider Burke has announced a partnership with analytics platform BrandRank.AI, bringing together the former's understanding of consumer behavior and the latter's tracking of how brands are represented in AI-generated answers. More.
A Modal Model of Mums - by Bryan Urbick - CEO & President, Consumer Knowledge Centre Ltd.
FEATURED SUPPLIERS
Market Probe
Market Probe is a global market research firm specializing in customer, employee and brand stakeholder research. We provide full-service strategic guidance and business solutions to a global client-base. www.marketprobe.com
Maritz Research
Maritz Research is a full service marketing research agency. We help clients achieve their full potential through understanding the attitudes and behaviour of their customers, employees and channel partners. We do that by studying the dynamics of choice, experience and loyalty. www.maritzresearch.co.uk
Consumer Knowledge Centre Ltd
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. www.consumer-knowledge.com