Data cloud company Snowflake has partnered with IPG data sharing and targeting wing Acxiom to create 'a modern, AI-powered marketing data infrastructure', promising seamless and privacy-safe benefits including real-time insights, data sharing, audience segmentation and improved personalization. More.
Comscore has announced a partnership with healthcare claims data firm PurpleLab, to make the latter's healthcare targeting segments available as ID-free Predictive Audiences directly on The Trade Desk's Contextual Marketplace. More.
Former dunnhumby worker Artem Lavrinovich has joined in-store audio intelligence platform QSIC as Chief Data and AI Officer. The firm has also appointed former Epsilon Retail Media Americas CEO David Haase, to lead its US operations as President. More.
A Modal Model of Mums - by Bryan Urbick - CEO & President, Consumer Knowledge Centre Ltd.
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Maritz Research is a full service marketing research agency. We help clients achieve their full potential through understanding the attitudes and behaviour of their customers, employees and channel partners. We do that by studying the dynamics of choice, experience and loyalty. www.maritzresearch.co.uk
Consumer Knowledge Centre Ltd
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. www.consumer-knowledge.com
Market Probe is a global market research firm specializing in customer, employee and brand stakeholder research. We provide full-service strategic guidance and business solutions to a global client-base. 
CKC specializes in qualitative work with children aged 18 months – 17+ years, young adults, parents, and with ‘Prime-Timers’ aged 55+. 
