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Welcome To Tonga
Country number
19
Selected MR Agencies
  • Elephants Can't Jump

    Ensuring brand initiatives work in practice as well as in theory. To have marketplace impact, we believe every research assignment should consist of three elements consumer exploration or validation, within a competitive context, generating commercial outputs.
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  • Firefish Ltd

    29 full time staff, operating in all corners of the globe, on all manner of projects. No methodology is squashed to fit. We approach each brief with fresh eyes and minds, to make sure you get the most out of your research, helping your brand move forward.
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  • Grass Roots

    Grass Roots is one of Europe's largest performance improvement companies. Established in 1980, Grass Roots UK is the founding company of a group with offices and partners operating in 15 countries around the world.
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  • DIGITAL-MR

    In addition to Social Media Research (Web Listening) DigitalMRs solutions also include community panels, access panels, Web usability and a distinct focus on qualitativeresearch online.
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An Introduction to Tonga

The Kingdom of Tonga, an archipelago of 171 islands of which 48 are inhabited, is the only Pacific island nation to have avoided colonisation. It was however a British protectorate until 4th June 1970 when it gained full independence. See full country profile.

Latest Research News from Tonga

May 29
Big data analytics firm Kognitio has announced a partnership with data visualisation specialist Advanced Visual Systems, to open up advanced business intelligence, predictive analytics and next-generation decision support systems to corporate and OEM end-users. May 29 2012
May 29
Austin, TX-based online conversation specialist Bazaarvoice is to acquire San Francisco-based PowerReviews, which provides a social media platform for ratings and reviews, for around $152m in cash and stock. May 28 2012


Current jobs in South East Asia (6) including...

'Go Getter' - Boutique Agency, Singapore, $SG 8-11,000 per month plus additional benefits
- Jun 1 2012
Qualitative Principle Consultant, Singapore, $SG 10-12,000 per month
- Jun 1 2012
Asian Fieldwork Services Project Manager, Singapore, $ Competitive
- Jun 1 2012
Know of an MR agency based in Tonga? We don't - please get in touch


Fast Facts
Map of Tonga
CAPITAL: Nukuʻalofa
GOVERNMENT: Constitutional Monarchy
AREA: 748 sq km
POPULATION: 119,009 (July 2008 est.)
MAJOR LANGUAGE: Tongan, English
Tonga
Tonga


Cook spoiled the broth? Tonga is known as the Friendly Islands due to the reception Captain Cook received when he first visited in 1773. Cook reportedly arrived during the annual 'inasi' festival, where the first fruits are presented to the islands' paramount chief - and was invited to fesitivities. According to the writer William Mariner, the chiefs had wanted to kill Cook during the gathering, but had failed to agree on a plan. Intrepid travellers need not worry - the last time a missionary found themselves in the cooking pot was 1806!

A little More Knowledge?
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Tonga in Profile

The Kingdom of Tonga, an archipelago of 171 islands of which 48 are inhabited, is the only Pacific island nation to have avoided colonisation. It was however a British protectorate until 4th June 1970 when it gained full independence.

Tonga's economy is characterized by a large non-monetary sector and a heavy dependence on remittances from the half of the country's population that lives abroad, chiefly in Australia, New Zealand, and the United States. The monetary sector of the economy is dominated and largely owned by the royal family and nobles. This is particularly true of the telecoms and satellite services.

Some Business and General Info

GDP: $246m ($2,397 per capita)

Religions Free Wesleyans (3',052 or 37%); Mormons (17,109 or 17%); Catholics (15,992 or 16%); Free Church of Tonga (11,599 or 11%).

Currency: Pa'anga (TOP) (1 TOP = 0.33 Euro)

Telephone Code: +676

Research Industry

We can find no evidence of a MR Association in Tonga. If we're wrong, please get in touch!

Overview of Trade and Industry

Trade:

Exports ($22m) - Squash, fish, vanilla beans, root crops.

Imports ($139m) - foodstuffs, machinery and transport equipment, fuels, chemicals.

Sectors:

GDP composition by sector: agriculture: 25%, industry: 17%, services: 57% (FY05/06 est.)

Growth: -3.5%.

My view
from...
Tonga
Researchers Talk!
Have your say!
If you are a researcher based in Tonga, in whatever capacity, then we would love to hear from you!

Email me:
laurence@mrweb.com

Views from...

If you are a researcher in Tonga, in whatever capacity, then we would love to hear from you!