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Welcome To Azerbaijan
Country number
52
Selected MR Agencies
  • Elephants Can't Jump

    Ensuring brand initiatives work in practice as well as in theory. To have marketplace impact, we believe every research assignment should consist of three elements consumer exploration or validation, within a competitive context, generating commercial outputs.
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  • Firefish Ltd

    29 full time staff, operating in all corners of the globe, on all manner of projects. No methodology is squashed to fit. We approach each brief with fresh eyes and minds, to make sure you get the most out of your research, helping your brand move forward.
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  • Grass Roots

    Grass Roots is one of Europe's largest performance improvement companies. Established in 1980, Grass Roots UK is the founding company of a group with offices and partners operating in 15 countries around the world.
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  • DIGITAL-MR

    In addition to Social Media Research (Web Listening) DigitalMRs solutions also include community panels, access panels, Web usability and a distinct focus on qualitativeresearch online.
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An Introduction to Azerbaijan

Azerbaijan (officially the Republic of Azerbaijan) is one of the six independent Turkic states in the Caucasus region of Eurasia. Associated with the spread of Zoroastrianism around 550 BC, the area was ruled by various Persian and Turkish families and conquerors and achieved independence only briefly in 1918, and then on the break-up of the Soviet Union in 1991. There followed a territorial war with Armenia over the province of Nagorno-Karabakh which Azerbaijan lost after some 30,000 deaths. See full country profile.

Latest Research News from Central Asia

Nov 12
London-based media auditing, management and analytics firm MediaSense has acquired creative and media advisory specialist R3, significantly expanding its footprint in North America and Asia. Nov 12 2024
Oct 25
LA-based consumer research agency Talk Shoppe has launched La Tienda, a specialized insights and strategy group focused on Hispanic consumers in the US and across Latin America. Oct 25 2024


1 current Central Asian job:

Survey Research Manager, Remote Working - Worldwide, $ Competitive salary - (posted Feb 27 2024)


Fast Facts
Map of Azerbaijan
CAPITAL: Baku
GOVERNMENT: Republic
AREA: 86,600 sq km
POPULATION: 8,305,512 (July 2010 est.)
MAJOR LANGUAGE: Azerbaijani
Oil field, Caspian Sea, Azerbaijan
Oil field, Caspian Sea, Azerbaijan


A Fishy Tale: Azerbaijan was home to Haji Zeynalabadin Taghiyev, a wealthy oil baron. One day several people met Taghiyev in the street and started complaining that there was no fresh fish in the city. "Please help us, for God's sake!" they cried. He answered "Don't worry, soon the smell of fish will make you sick." And so, off he went down to one of the fishing docks where he found that the catch had been very bad. Taghiyev took a fish that had just been caught, attached an expensive ring to its tail and threw it back into the water. The next day, having heard this news, fishermen swarmed down to the sea hoping to catch that fish. The next day the city was full of an ample amount of fish - but the ring was never found.

A little More Knowledge?
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Azerbaijan in Profile

Azerbaijan (officially the Republic of Azerbaijan) is one of the six independent Turkic states in the Caucasus region of Eurasia. Associated with the spread of Zoroastrianism around 550 BC, the area was ruled by various Persian and Turkish families and conquerors and achieved independence only briefly in 1918, and then on the break-up of the Soviet Union in 1991. There followed a territorial war with Armenia over the province of Nagorno-Karabakh which Azerbaijan lost after some 30,000 deaths.

Azerbaijan has been a trail blazer in the Caucasus and in 1918 was the first Muslim nation to grant women the same political rights as men (preceding the United Kingdom and the United States). Baku University was the first modern university to be founded in this region and in 2008, Azerbaijan was cited as one of the top 10 reformers by the World Bank's Doing Business report.

Some Business and General Info

GDP: $86.03 billion (2009 est.) $10,400 per capita (2009 est.)

Religions Muslim 93.4%, Russian Orthodox 2.5%, Armenian Orthodox 2.3%, other 1.8% (1995 est.) Note: religious affiliation is still nominal in Azerbaijan: percentages for actual practising adherents are much lower.

Currency: Manat (AZN) (1 AZN = 0.94 EUR)

Telephone Code: +994

Overview of the Research Industry

MR Association(s):

Azerbaijan Marketing Society


Source: ESOMAR

Overview of Trade and Industry

According to the CIA World Factbook: Italy, the USA, Israel, India and France are Azerbaijan's main expor' partners, with exports totalling an estimated $13.6 billion in 2009. The main commodities are oil and gas (accounting for 90% of all exports), machinery, cotton and foodstuffs.

The main import partners are Turkey, Russia, Germany, Ukraine, China and the UK, with imports of machinery and equipment, oil products, foodstuffs, metals and chemicals totalling around $5.4 billion in 2009.

Two thirds of the country is rich in natural oil and gas, as well as a variety of minerals and precious metals. Western oil companies are able to tap deepwater oilfields untouched by the Soviet exploitation, so Azerbaijan is considered one of the most important spots in the world for oil exploration and development.

My view
from...
Azerbaijan
Researchers Talk!
Have your say!
If you are a researcher based in Azerbaijan, in whatever capacity, then we would love to hear from you!

Email me:
laurence@mrweb.com

Views from...

If you are a researcher in Azerbaijan, in whatever capacity, then we would love to hear from you!