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Neuromarketing and Eyetracking

Neuromarketing and Eyetracking
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Dr. Carl Marci

Dr Carl Marci
Innerscope Research

Dr. Carl Marci - CEO

CEO & co-founder, Innerscope Research

 

Dr. Marci is co-founder and CEO of Innerscope Research. He is on faculty at Harvard Medical School and is a former Visiting Lecturer at the MIT Media Lab. Dr. Marci received his MA in psychology at Oxford University as a Rhodes Scholar and then completed his MD with honors at Harvard Medical School. He has extensive training in biometrics and neuroscience through two National Institutes of Health fellowships. Innerscope has been featured in the Boston Globe, New York Times, Wall Street Journal, Advertising Age, Media Week, Research Magazine, Popular Science and the International Herald Tribune.

Dr. Marci has recently presented at the Advertising Research Foundation, Association of National Advertisers, the Cable & Telecommunications Association for Marketing, and the World Advertising Research Conference, and was a guest editor of the International Journal of Advertising Special Issue on Advertising and the Brain. Dr. Marci has published numerous articles in science journals, gives lectures nationally and internationally.

Dr. Marci's current articles: (1)




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