Senior Qualitative Insights Consultant - Proud 100:80:100 Employer Melbourne, Aus Up to $AUD 120,000 + Super - (posted Mar 11 2025)
Company: Resources Group
Advertisers Ref: RH080325
MrWeb Ref: 162087
Job Spec:
The opportunity:
This insights consultancy prides itself on delivering consumer-centric insights that empower brands to thrive in the fast-moving consumer goods (FMCG) and retail sectors. Their expertise lies in uncovering the 'consumer truth', enabling their clients to craft compelling brand narratives that resonate deeply with their target audiences. With a focus on collaboration, flexibility, and innovation, they approach every project with a commitment to excellence. They are looking to hire a Senior Qualitative Insights Consultant with a proven track record in qualitative research in a consultancy environment.
Why join?
- Innovative Work Culture: Embrace a four-day workweek while receiving full pay for the fifth day, promoting a healthy work-life balance.
- Comprehensive Benefits: Enjoy 25 days of leave, unlimited unpaid leave, and flexible working arrangements tailored to your needs.
- Professional Growth: Benefit from personalized development plans designed to advance your career.
- State-of-the-Art Environment: Work from our modern offices in South Melbourne, equipped to inspire creativity and collaboration.
The work:- Brand Research: Assisting clients in portfolio positioning, communications testing, and new brand development.
- Product Research: Identifying target markets, developing visual identity strategies, and conducting category deep dives.
- Retail Research: Mapping consumer and shopper journeys, exploring occasions and need states, and developing innovation platforms.
Your Responsibilities:- Design Research Methodologies: Help craft winning proposals and develop qualitative research strategies and discussion guides that yield actionable insights.
- Lead Fieldwork: Conduct interviews and moderate fieldwork to gather authentic consumer perspectives.
- Deliver Strategic Recommendations: Create presentations and reports that provide clients with strategic guidance.
- Engage Clients: Help lead presentations, facilitate workshops, and assist in action planning to ensure client success.
- Foster Relationships: Build and maintain long-term client partnerships, ensuring collaboration extends beyond individual projects.
The Work:- Brand Research: Assisting clients in portfolio positioning, communications testing, and new brand development.
- Product Research: Identifying target markets, developing visual identity strategies, and conducting category deep dives.
- Retail Research: Mapping consumer and shopper journeys, exploring occasions and need states, and developing innovation platforms.
I'd love to hear from you if you're ready to take your career to the next level with a company that values innovation, flexibility, and collaboration.
About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.
Who to contact: Please contact Rowan Haylett at Resources Group on 04498 80582 to discuss things further, or email rhaylett@resourcesgroup.com
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