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Canadian-owned polling, market research and analytics firm Leger is integrating a Smart Persona tool developed by Plus Company, allowing real-time dialogue with customized synthetic personas built from Leger's data.
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Consumer intelligence platform quantilope has extended its AI assistant quinn to serve as a 'fully end-to-end' AI research partner, promising to develop client projects in 'minutes'.
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France-based researcher OpinionWay has joined international agency alliance the Worldwide Independent Network of Market Research (WIN), as its exclusive partner for the French market.
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European-based data agency Tasman Analytics has appointed Mike Jones to serve in a new role, Chief Product & Technology Officer, driving a strategic shift towards the productization of its services and operational systems.
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In New York, ad agency Meet The People (MTP) has launched an AI-enabled platform called MTP Intelligence, bringing marketing disciplines from creative to measurement and analytics into a single integrated technology environment. More
Swedish company Agaton has emerged from stealth mode with EUR 8.4 million in seed funding, fuelling further development of its AI platform, which analyses customer conversations to identify and action sales opportunities. More
YouGov interim Chair Deborah Davis has stepped down from the role and from the Board, the company has announced. Her permanent replacement is Ian Griffiths, who joined the Board in September 2025 and is a former Deputy CEO of Kantar. More
Decision data and analytics company Similarweb has announced financial results for the fourth quarter and full year 2025. Total revenue was up 13% to $282.6m, but the company reported a GAAP net loss of $32.9m, while adjusted net income fell from 6% of revenue to 3% ($9.1m). More
In Rochester, NY, healthcare insights firm KJT has announced the integration of its Sparq Intelligence solutions into the KJT brand, bringing AI-supported qualitative and predictive capabilities directly into its core solutions. More
Manon Lloyd has joined Kubi Kalloo as a Junior Consultant, bringing around six months of experience in academic and agency-side market research at 2CV. In her new role she will support the Kubi team on projects across social and commercial sectors. More
StackAdapt has appointed former Trade Desk SVP Business Development Katy Friday as Vice President for its Central region, joining its revenue leadership team. More
Former Impact Research employee Teo Valdes has joined London's Disrupt Insight as an SRE. More
| 25/02/2026 | Masterclass 2026 - Questionnaire Design - Online |
| 09/03/2026 | Dallas - Pre-Conference Mixer, TRC - Dallas |
| 10/03/2026 | MRS Annual Conference Social Mixer, TRC - London |
| 10/03/2026 | Succeet26 Networking Party, TRC - Wiesbaden / Frankfurt |
| 14/04/2026 | MRMW APAC Insight Summit 2026 - Singapore |
| 22/04/2026 | UX360 Research North America 2026 - Atlanta, USA |
