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Canada-based global trend-tracking and prediction technology firm RIWI has acquired the majority of the assets of survey and non-conscious data collection platform CoolTool. At the same time, the company reported 2023 revenue up 50% to $US 4.18m, relecting a previous acquisition.
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Kantar Media has promoted Rachel Macey to serve as Managing Director, TGI & Insight, UK and Ireland, replacing Sarah Sanderson who is stepping down. The firm has also promoted Trevor Vagg to Director, Insight, leading Kantar Media's Insight and Sport teams.
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British firm STRAT7 Jigsaw has promoted Sarah McKee to the role of Managing Director, taking over the day-to-day running of the business from founders Ann Morgan and Sue Van Meeteren, who will move to focus on key accounts and improving collaboration between Jigsaw and other STRAT7 Group companies.
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In Toronto, Canada, consumer insights and cross-platform audience measurement provider Vividata has announced a strategic partnership with data solutions and data science company Consumer Orbit. A new company and two new products are the immediate results of this collaboration.
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WPP has issued a first quarter trading update, with like-for-like revenue less pass-through costs down 1.6% to £2.69bn. CEO Mark Read said the results were in line with expectations, reflecting tough comparatives, and that the firm 'remains on track to return to growth in the balance of the year'. More
London-based retail testing tech firm Virtual Store Trials (VST) has appointed Jenny Hall as Research Director. More
Argentina-based mobile panel and synthetic data specialist Livepanel has announced the launch of a platform called N-INFINITE, which it says allows clients to self-generate synthetic survey data in a matter of minutes. More
Adwanted UK has launched AudioLab, a solution offering real-time tracking and measurement of impressions and listen-through rate on digital audio platforms, including streaming and podcast. More
Strategic insight consultancy Firefish has hired Ajibola Bolarinwa as a Director in its US business, based in Los Angeles. More
Hertfordshire, UK-based Ardent Market Research has appointed Kate Grady as a Director, heading up its healthcare and international fieldwork. More
Leeds, UK-based MR agency Boxclever has promoted Tilly Lewis to Senior Brand and Marketing Manager, leading the firm's brand and marketing strategies. More
New Jersey-based applied behavioral science insights agency BEESY Strategy has appointed Seth Kallman as a Senior Research Manager. More
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