Senior Research Consultant - Brand Equity and Campaign Evaluation Melbourne, Aus $AUD 80-95,000 + SUPER - (posted Sep 4 2024)

Company: Resources Group
Advertisers Ref: GL272723
MrWeb Ref: 161573

Job Spec: Join a thriving, national, insight agency obsessed with how marketing influences people, brands, and culture.

This role has a focus on social and government clients in a team that has close ties with the Federal Government, but you will also enjoy the spice of some commercial clients to flex your thinking.

Blending creativity and science, there is so much to learn and enjoy!


Role Purpose

To support a strong senior team in the delivery of a range of quantitative research programs, especially campaign evaluation and strategy.

We're looking for a researcher who is technically minded, with strong project management and analysis skills and the ability to craft strong insights-led reports.

You'll thrive on the rigour of highly strategic tracking work, as well some ad hoc projects! Topics range far and wide working across different Government Departments.


Key Responsibilities:

• Responding to client queries and requests in a timely manner, building rapport.
• Timely and quality preparation of all background support work.
• Ensure surveys design is consistent with proposal and project specifications
• Ensure data collection runs smoothly within project timelines
• Ensure all data related outputs are accurate and meet client needs
• Production of accurate analysis and comprehensive reporting.
• Build language and reputation as an expert in brand, advertising and marketing research.

You can expect a fun, fast paced agency with a team of c10 superstars collaborating, creatively on a range of clients, projects, and topics across meaningful social topics and punchy commercial outcomes.


Desirable Background:

• Experience at another leading market or social research agency
• Experience in quantitative research methodologies - tracking and ad hoc
• Strong data analysis (SPSS/Q) and reporting skills - able to stitch together the story from the data
• Knowledge around brand & communication ideal, or brand equity tracking/campaign evaluation
• High attention to details and the ability to keep projects to time and budget.

What you'll love:

• Established Research Agency brand
• The benefits of being part of a large Marketing & Communications Group
• Amazing senior leadership - locally and nationally to support your growth
• Progressive & innovative research practices
• A Work180 employer of choice recommended for their workplace initiatives & flexible working
• 21 days annual leave
• Group share options.

About Resources Group

We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.

Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.

Who to contact: Send your CV to Gemma Lewis (Director, APAC) at glewis@resourcesgroup.com or call Gemma on 04524 17265 for a confidential discussion about this role and other related opportunities.

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