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About this event...

Start 5 Mar, 16:00 UTC
End 5 Mar, 17:30 UTC
Location Online

This webinar is brought to you by a unique collaboration between SEDEA and ESOMAR, the world's leading international research association.

The webinar will explore how automation, democratization, panel quality challenges, and the rapid rise of AI are transforming the insights industry. It will include a scenario-based analysis of the next five years, offering strategic recommendations for clients, companies, and professionals. Additionally, it will provide an in-depth look at global and regional industry data, helping us understand past developments and future trends through insights from ESOMAR's research and reports.

Learning outcome:

Attendees will gain a deeper understanding of emerging trends in market research, the challenges and opportunities brought by AI and automation, and the evolving state of the insights industry worldwide.