The Market Research Industry
Here we've combined our own comments and knowledge after writing and editing 25,000 items of news over 17 years, and managing the world's largest index of research jobs for even longer, with statistics, analysis and comment from MR organisations such as GreenBook, ESOMAR, the AMA and the MRS. This is also the gateway to our listings and directories of MR suppliers around the globe – in some cases already the most comprehensive ever compiled, and in others growing fast.
Use the index on the right to navigate the section and choose whatever interests you, or you can read it through in order, starting with our...
About the industry - contents...
1. What is MR and how is it changing?
A comprehensive guide to what we do, how it's changing, and who else does similar stuff.
2. The global industry today
The supply side: revenues, rankings and company info, full listings.
3. Careers in MR
An introduction to the career ladder, activities, salaries and choices.