Full Circle Hires for Southeast Region Expansion

Potomac, Maryland-based consumer sample provider Full Circle Research has appointed long-time industry exec Suzie Sligh as Regional Sales Director, to lead its expansion into the Southeast region.

The company was set up in 2013 by research veterans Adam Weinstein and Nathan Lynch, and uses a proprietary quality approach called 'HoNoR' (Holistic Next-level Research), combining technology, community strategies and quality controls. Sligh (pictured) joins from DIY platform AYTM (Ask Your Target Market), where she served as Client Success Director. Prior to this, she was an Account Director at Dynata (formerly SSI/Research Now), managing a multi-million-dollar portfolio; and earlier she worked as a consultant at Randstad US, and was President and founder of Peak Techniques.

In her new role, Sligh will focus on business development, relationship building, strategic planning and execution. Commenting on the appointment, Weinstein said: 'Suzie's desire to foster productive, long-term relationships with new and existing clients fits seamlessly in our business development strategy. She brings more than twenty years of industry experience and a proven dedication to moving our industry forward, having recently completed her tenure as president of the Insights Association Southeast chapter. This is exactly the type of individual that fits our model and we are thrilled to be adding her to our team'.

Web site: www.ilovefullcircle.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.