Marketing analytics company DataTile has hired former Ipsos MediaCT Asia Pacific exec Steve Garton and former Telmar Communications MD Alex Maddox, as Senior Partners.DataTile offers a dashboard solution providing visualisations for consumer research data. Garton (pictured) joins after serving as MD, Media Greater China at Ipsos Hong Kong; Global Head of Media, Synovate, Hong Kong and London; and Regional Head of Business Development, Nielsen Hong Kong. Maddox previously spent fifteen years at Telmar Communications UK, where she was also responsible for global sales, client support and designing statistical software. In her new role, Maddox is focused on product development, user experience, client service and sales.
CEO Alexander Chilingaryan says the firm's dashboards 'overcome traditional pain points of market research delivery systems'.
Web site: www.datatile.eu .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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