Data-driven customer experience management (CXM) specialist Merkle Americas has named Pete Stein President, following Michael Komasinski's promotion to the position of Global Chief Executive Officer.
Since 2020, Stein (pictured) has been the global lead for Merkle's Experience and Commerce practice, and more recently, he was involved in the firm's acquisition of customer experience agency LiveArea. Before joining, he was CEO of global experience agency Huge, General Manager of Fullscreen, and he spent more than eighteen years at Razorfish, where he latterly served as CEO.
Komasinski comments: 'Pete exemplifies a strong leader with his vast experience, strategic vision, and deep operational ability. He is well respected by his colleagues at Merkle and throughout the industry, and I am thrilled to have him lead our Americas team.'
Web site: www.merkleinc.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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