Four New Hires for PPL Insights

UK-based consumer and sensory research agency PPL Insights has added four new team members: Amanda Stephens in its Fieldwork and Operations team, and three recent graduates.

PPL Insights offers techniques for concept testing, new product development, packaging / design, pricing and product testing across FMCG categories including drinks, toiletries and beauty products. Earlier this year, the company and France-based consumer and shopper research specialist Strategir formed a joint venture, to provide a broad range of research services linking all elements of the consumer journey.

Stephens (pictured) joins from pharma and healthcare data giant IQVIA, where she served as Data Science Collector, working on the COVID-19 Infection Survey for the Office of National Statistics. In addition, the firm has hired recent graduates Cameron Croker, James Murphy and Rheannon Westlake for its Consumer teams.

Commenting on the appointments, MD Yvonne Taylor said: 'It's great to have such bright graduates joining the business. Rheannon is our first apprentice through the MRS scheme and we are excited to be involved in this scheme. Amanda brings significant experience of working in the field during the COVID pandemic which will complement the skills in our Field and Logistics team. Cameron and James bring academic expertise to our consumer teams'.

Web site: www.pplinsights.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.