BEESY Hires Senior Manager

In New Jersey, healthcare and biopharma-focused insight agency BEESY has appointed Rachel Kahn as a Senior Behavioral Science Manager.

BEESY helps healthcare and biopharma companies to understand and impact customer decision-making and behavior. Kahn brings more than seven years of experience applying behavioral science in healthcare settings, from both an academic and commercial perspective. She worked as a Research Assistant at both the University of Washington Medical Center and Washington University School of Medicine, then spent two and a half years as a Behavioral Researcher at the Center for Advanced Hindsight at Duke University, before joining behavioral science firm VAL Health as a Consultant - here she spent four and a half years, latterly as Engagement Manager, before joining BEESY this month. She holds a Bachelor of Science in Biomedical Engineering from Washington University in St. Louis.

Founder and CEO Elys Roberts comments: 'BEESY Strategy is all about applied behavioral science, so we lean towards practicality - the bottom line is that BEESY wins when behavioral science is seen to have a practical commercial impact. To identify hidden insights AND transform them into powerful marketing tactics or strategies, we need the best applied behavioral science minds in the business. Hence, I am delighted to welcome Rachel Kahn!'

The firm is online at www.beesystrategy.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.