US Agencies Intuify and S2 Merge

Boston, MA-based insights agency Intuify has merged with Las Vegas firm S2, which provides quant and qual research across a variety of industries. Terms were not disclosed.

Intuify uses cognitive science and mobile technology to 're-imagine' survey interactions and deliver insights from relevant audiences. Founded in 2019 by Matt Selzer, S2 is a marketing agency providing MR, marketing strategy and marketing execution services to businesses of all sizes, as well as to marketing agencies.

Intuify says the merger will help it support larger scale projects, integrate data dashboards and extend its product. S2's clients will now have access to Intuify's survey interfaces, analytics and solutions, while Selzer has been named Intuify SVP.

Commenting on the news, Intuify CEO and co-founder Kevin Karty said: 'Ultimately, the core values and capabilities of S2 align perfectly with ours. They love market research, and that love shows in how they gather data, present data and use data to help clients create effective marketing and products. How could we not partner with such an amazing research-driven team?'

Web sites: www.intuify.com and www.s2marketing.co .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.