YPulse AI Tool Gives Easy Access to Youth Data

New York-based youth research specialist YPulse has launched Pro AI, an upgrade to its YPulse AI platform, offering users simple access to its 'vast repository of youth survey data'.

YPulse focuses on research among Gen Z and Millennial consumers (13 to 39-year-olds), and in more than ten years of syndicated research in North America and Europe has amassed around 15 billion survey data points. ProAI joins two existing sister products, 'fast and nimble' Daily AI and mid-range Prime AI, adding a deeper level of access to this data and to the firm's 4,000 reports, webinars and daily articles.

The service allows users to ask simple questions and get actionable insights accompanied by contextual analysis. This includes real-time analysis of youth opinions on over 1,000 brands; instant access to more than twenty youth-centric brand measures including coolness, authenticity and diversity ; and seamless integration of trend and behavioral data, allowing for deeper understanding of youth motivations and actions.

'With Pro AI, we're not just offering data' says CEO Dan Coates (pictured), 'we're providing instant, actionable intelligence derived from the most comprehensive youth survey database in the industry. Users can now explore every statistic we've ever collected on youth trends and behaviors with unprecedented ease and speed'. Xavier Vivar, Chief Product Officer says the tool 'doesn't just give you numbers - it gives you context, trends, and actionable insights derived from the most robust youth survey data available'.

Pro AI is now available as an upgrade for current YPulse subscribers and as part of syndicated subscription packages for new clients. The company is on the web at www.ypulse.com .