Verian Changes CEO, Launches New Policy Unit

Verian - known until recently as Kantar Public - is launching a new unit called the Institute for Public Impact. Meanwhile current Chief Executive Dr Michelle Harrison will move to the role of Verian President, with COO Philippa Edward stepping up to the CEO role.

Verian has offices across Europe, APAC and in the US, and works for governments and other public sector bodies, providing independent research, citizen engagement and advisory on evidence, evaluation and communications.

The new Institute will be a forum bringing together policy makers, thought leaders and citizens to formulate government policy, in a manner 'more effective and impactful', and providing better value for money. More details of its approach will be provided soon, the firm says.

Harrison, who has served as Kantar Public / Verian's CEO for nearly a decade, will retain her seat on its Board, and a strong involvement in strategy, and will lead the new Institute as Chair. Edward takes over as CEO with a remit to accelerate innovation in data collection and the use of AI, expand current offers and best practice to more markets, and simplify the firm's structure and ways of working.

Harrison comments: 'I'd like to thank and congratulate the exceptional Philippa Edward as she steps into role as the CEO. As always, I thank our clients around the world for their enduring partnership and our folk for their commitment. We have entered into an unprecedented era in public policy, governance and democracy. With the launch of the Verian Institute for Public Impact, we will be working alongside our clients on visionary policy innovation and it is my privilege to lead this.'

Edward (pictured) states, 'Since joining I have felt a strong connection to Verian's unique ability to ensure that all facets of society are given voice - the opportunity to extend and accelerate this impact whilst supporting the incredible talent we have is hugely motivating.' She adds: 'The newly established Verian Institute will be a critical partner on the journey ahead - Verian will no doubt benefit from even stronger connection to our clients and continued access to the intellect and passion of Michelle Harrison.'

Verian Chair Eric Salama says the moves reflect a need for continuing evolution and innovation, but says the business has thrived since the separation from Kantar, and 'gained share against its major competitors.'

Web site: www.veriangroup.com .