In New York, healthcare insights agency Integro has announced the hiring of Camilla Beeck as Senior Manager, and Ilona Eaton as Manager.
New York-based Integro was founded last February by three former execs of Hall & Partners and Basis Health - Nicola Harte, Scott Kressner and Soumya Roy. The firm employs a combination of moderators, psychologists, project directors, compliance officers, storytellers and designers to help clients across North America with strategies for marketing, branding, innovation and product development. A number of other former Basis staffers are among those who have since joined the rapidly-growing company.
Beeck (pictured top) joins with more than eight years of experience spanning PR, media planning, digital marketing and MR, from companies including PR group Edelman, media agency Good Apple, and insight and marketing services provider now what. This includes managing qual projects, delivering strategic insights for pharma and tech clients, and leading multi-million-dollar media plans. She holds a Bachelor of Science in Healthcare Management with a minor in Health Promotion and Disease Prevention from Georgetown University.
Eaton (pictured below) has spent the last year as an Associate at Basis Health, conducting qual and quant research projects, and previously worked as an Outreach Co-ordinator and Camp Director at non-profit cancer support organisation Kesem. She graduated summa cum laude from Tufts University with degrees in Community Health and Spanish.
'We're proud to be welcoming Ilona and Camilla to our growing team' says Roy. 'Our commitment is to cultivate a company filled with exceptional talent that provides expert, consultative solutions to spark innovation'.
Web site: www.thinkintegro.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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