Perspective Veteran Russell Joins InsightX as MD

In the UK, data collection firm InsightX Research Solutions has appointed Paul Russell as Managing Director. He was previously MD of BDRC Group companies Perspective Research Services and Alligator Digital.

InsightX was established in October 2023 by former Integral Research Director Diego Correa, and provides customised qual and quant, B2B and B2C research in the UK and internationally. The firm recruits across channels to reach niche audiences, including expert segments, and promises high-quality data.

Russell (pictured) brings twenty years of experience in MR and operations, around a dozen of them within BDRC in two spells, either side of a year at Epinion beginning in 2019. Earlier he worked in UK agencies Rosslyn Research and Conquest Research.

In his new role he will work alongside InsightX directors Correa and Juan Popelka, as well as the wider project management team, overseeing the development and implementation of strategic growth plans, company policies and new field services.

'Paul's appointment marks an exciting new chapter for InsightX' says Correa. 'His extensive experience and leadership will be instrumental in driving our next phase of growth while continuing to deliver the exceptional service our clients expect. We're confident that Paul will help us strengthen our position as a leading fieldwork and data collection partner'.

Web site: www.insightxresearch.com .