We Live Context Hires to Boost B2B Offering

In London, research and strategy consultancy We Live Context has appointed Victoria Maxey, formerly of B2B International and Illuminas, as a Partner.

We Live Context promises to help clients 'see their customers, categories, competitors, culture and context from a fresh angle' in order to steer change. Earlier this month the firm appointed Gary Muncaster as a Non-Executive Director.

Maxey brings eighteen years' experience of business and consumer research, the last two and a half from B2B International and the remainder from Illuminas, latterly as a Research Director. Her particular expertise in B2B will be used to help shape the firm's growth in this area and tailor solutions for clients.

'We are delighted to welcome Victoria to the business', says Managing Partner Phil Cooper. 'Her wealth of experience and deep understanding of B2B research will be a tremendous asset as we continue to expand and evolve. Victoria shares our commitment to delivering the highest quality insights, and we're excited about the opportunities ahead'.

Web site: www.welivecontext.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.