Former Ipsos SVP Joins Morning Consult

Decision intelligence company Morning Consult has appointed long-time Ipsos researcher Jennifer Yavarkovsky as Business Portfolio Leader.

Morning Consult combines proprietary high-frequency survey data with AI to provide decision intelligence to firms and governments worldwide, conducting around 15,000 new interviews each day. In November it unveiled a suite of AI tools tapping into its database of feedback from around 30 million interviews conducted across more than 40 countries; and last week it appointed Jocelyn Powers as Chief Sales Officer and promoted Lisa Kiefer to SVP, Head of Solution Sales.

Yavarkovsky (pictured) brings particular expertise in brand health tracking, creative testing and new product development, for clients across a wide range of sectors. She worked most recently as SVP of Ipsos Innovation USA, having worked at the global group for nearly fifteen years, and previously spent six years at Millward Brown. In her new role she will manage a $25m+ client portfolio and lead a team delivering strategic insights for Fortune 500 companies.

Jessica Schneider, Chief Commercial Officer at Morning Consult, says of the new arrival, 'Jennifer's expertise, leadership, and commitment to excellence will be invaluable as we continue to scale our impact with business leaders around the globe'.

Web site: https://pro.morningconsult.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.