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16/5/25
Article Headline
Posted: 16/5/25

Kantar business Numerator has unveiled the Tariff Risk Index, a new analytical framework bringing government trade stats together with its own consumer purchase panel and survey data to measure the vulnerability of different categories of business to tariff-driven disruption.

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Article Headline
Posted: 16/5/25

Paris-based agency OpinionWay has opened a new business unit focused on sport business, and appointed former Ipsos and MetrixLab researcher Samy Boudjedra to lead it.

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Article Headline
Posted: 16/5/25

Row Zero, which develops tools for spreadsheet-based big data analysis, has raised $10m in seed funding, with which to accelerate product development, and hire for positions in its Seattle headquarters and Pittsburgh satellite office.

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Article Headline
Posted: 16/5/25

Marketing tech advisory firm Clevertouch Consulting has launched a benchmarking and insights platform called MartechIQ, designed to tell client companies how well their martech is performing, in areas including campaign metrics, platform integration, CX management and data effectiveness.

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Also in today's news...

Article Heading

OMTM Grows US Staff Again

Posted: 16/5/25

UK-headquartered 'human understanding' agency One Minute to Midnight has added to its US team with the appointment of Matt Muckjian as Senior Research Manager. More

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Senior Promotion at Burke

Posted: 16/5/25

In the US, full service research and MR training firm Burke has promoted Maggie Liddell to Vice President, Client Services. More

Article Heading

Senior Appointments Support Expansion for Behavix

Posted: 15/5/25

Behavioral data company Behavix has appointed four high-profile industry figures - Julia Roland, Liam Corcoran, Alex Costakis and John McLaren - to its advisory and business development team, bringing experience from Nielsen, Ipsos, Research Now, Comscore, Hitwise, Pathmatics and ByteDance. More

Article Heading

Costa Rica Office for SurveyMonkey

Posted: 15/5/25

Eponymous online surveys and forms company SurveyMonkey has a new location in Heredia, Costa Rica, to help service its more than 19,000 paying customers in Latin America - a region where the firm says it is 'just getting started.' More

Article Heading

Trade Desk Data Open to All with OpenSincera Launch

Posted: 15/5/25

In California, independent ad tech firm The Trade Desk has announced the launch of a free insights product, OpenSincera, giving clients, partners - and competitors - access to its detailed advertising metadata, to improve their understanding of ad quality and the health of the digital ad supply chain. More

Recent Appointments

Recent Appointments...

Vision One

Posted: March 31 2025

British full service agency Vision One has appointed Leah Doyle as Insight Manager. More

PubMatic

Posted: March 25 2025

In London, ad tech company PubMatic has announced two senior hires: Kavita Veeramah Collins as Senior Director of Advertiser Solutions CTV and Silvia Gorra as Senior Marketing Director for the EMEA region. More

PROS Holdings

Posted: March 19 2025

AI-powered SaaS pricing and selling solutions firm PROS Holdings has appointed Katie May to its Board as an independent Director, effective immediately. She brings expertise in eCommerce, digital transformation and high-growth SaaS strategies. More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

29th Jan 2025 Qual360 Europe Conference - Berlin, Germany
11th Feb 2025 QRCA Annual Conference - Philadelphia, PA, USA
Wiesbaden / Frankfurt, Germany Succeet 2025 -
18th Feb 2025 IIEX Asia Pacific - Bangkok, Thailand
19th Feb 2025 UX360 Research Virtual Summit - Virtual
19th Feb 2025 ESOMAR Insight Summit - Brussels, Belgium