
Kantar business Numerator has unveiled the Tariff Risk Index, a new analytical framework bringing government trade stats together with its own consumer purchase panel and survey data to measure the vulnerability of different categories of business to tariff-driven disruption.
ContinueParis-based agency OpinionWay has opened a new business unit focused on sport business, and appointed former Ipsos and MetrixLab researcher Samy Boudjedra to lead it.
ContinueRow Zero, which develops tools for spreadsheet-based big data analysis, has raised $10m in seed funding, with which to accelerate product development, and hire for positions in its Seattle headquarters and Pittsburgh satellite office.
ContinueMarketing tech advisory firm Clevertouch Consulting has launched a benchmarking and insights platform called MartechIQ, designed to tell client companies how well their martech is performing, in areas including campaign metrics, platform integration, CX management and data effectiveness.
ContinueUK-headquartered 'human understanding' agency One Minute to Midnight has added to its US team with the appointment of Matt Muckjian as Senior Research Manager. More
In the US, full service research and MR training firm Burke has promoted Maggie Liddell to Vice President, Client Services. More
Behavioral data company Behavix has appointed four high-profile industry figures - Julia Roland, Liam Corcoran, Alex Costakis and John McLaren - to its advisory and business development team, bringing experience from Nielsen, Ipsos, Research Now, Comscore, Hitwise, Pathmatics and ByteDance. More
Eponymous online surveys and forms company SurveyMonkey has a new location in Heredia, Costa Rica, to help service its more than 19,000 paying customers in Latin America - a region where the firm says it is 'just getting started.' More
In California, independent ad tech firm The Trade Desk has announced the launch of a free insights product, OpenSincera, giving clients, partners - and competitors - access to its detailed advertising metadata, to improve their understanding of ad quality and the health of the digital ad supply chain. More
British full service agency Vision One has appointed Leah Doyle as Insight Manager. More
In London, ad tech company PubMatic has announced two senior hires: Kavita Veeramah Collins as Senior Director of Advertiser Solutions CTV and Silvia Gorra as Senior Marketing Director for the EMEA region. More
AI-powered SaaS pricing and selling solutions firm PROS Holdings has appointed Katie May to its Board as an independent Director, effective immediately. She brings expertise in eCommerce, digital transformation and high-growth SaaS strategies. More
29th Jan 2025 | Qual360 Europe Conference - Berlin, Germany |
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