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Today's News Headlines...

TOP STORIES

22/11/24
Article Headline
Posted: 22/11/24

In New York, Superside, which provides AI-based solutions for ad creative, has announced the launch of Superads, an insights tool built for creative teams and performance marketers.

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Article Headline
Posted: 22/11/24

In London, ad tech and data company Making Science has announced that former Ebiquity CEO Nick Waters will join as CEO for the UK, Northern and Central Europe, as of February next year.

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Article Headline
Posted: 22/11/24

Disney+, the streaming division of the entertainment group, has teamed up with audience measurement company AudienceProject to offer advertisers independent data on campaign reach, frequency and impact.

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Article Headline
Posted: 22/11/24

Market intelligence platform CB Insights has announced an integration with Microsoft's personal AI assistant Copilot, which can now draw on CB's proprietary data and insight on millions of companies and more than 1,400 markets to inform its responses.

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Also in today's news...

Article Heading

Amsterdam AD for Opinium

Posted: 22/11/24

London-based insight agency Opinium has appointed former 2CV researcher Jamal Khadar as a qual-focused Associate Director, based in the group's Amsterdam office. More

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Former OMG Leader to Advise Amplified Intelligence

Posted: 22/11/24

Adelaide, Australia-based omnichannel attention measurement company Amplified Intelligence has appointed media and advertising veteran Barry Cupples as Advisor to its Board and Enterprise Sales team. More

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Innovid Acquired and will Merge with Flashtalking

Posted: 21/11/24

Omnichannel advertising firm Mediaocean is to acquire ad creation, delivery and measurement firm Innovid, and merge it with its Flashtalking ad serving unit. The price of $3.15 per share gives Innovid an enterprise value of $500m. More

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$370m for Travel Industry Analytics Firm Lighthouse

Posted: 21/11/24

In London, travel & hospitality industry commercial intelligence platform Lighthouse has announced a Series C growth investment of around $370m, led by KKR and valuing the firm at over $1 billion. The money will be used to continue product innovation, expand globally and pursue strategic acquisitions. More

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Larger Mumbai Office for YouGov

Posted: 21/11/24

International MR and data analytics group YouGov has opened a new, larger office in the Indian megacity of Mumbai. More

Recent Appointments

Recent Appointments...

Keen as Mustard Marketing

Posted: October 16 2024

In London, insight industry comms Keen as Mustard Marketing has appointed Vanessa Chirayus as a Junior Marketing Executive. More

AMC Global

Posted: October 8 2024

Blue Bell, PA-based custom MR firm AMC Global has promoted Alison Hansberry to Research Director. More

Boxclever

Posted: October 3 2024

UK agency Boxclever has promoted Christina Tarbotton from AD to Research Director. She has worked at the company for more than five years. More

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MR Events & Training Courses

MR Events and Training Courses

A selection of upcoming events & Training courses.

4th Sep 2024 UXDG Virtual 2024 - Virtual
25th Sep 2024 IIEX Latin America - Miami, Florida
10th Oct 2024 MRMW Europe - Berlin, Germany
6th Nov 2024 Qual360 - APAC - Singapore
29th Jan 2025 Qual360 Europe Conference - Berlin
10th Dec 2024 MRMW MENA - Insight Summit - Dubai