OnePulse Launches Unlimited Subscription Model

Consumer insight platform OnePulse has launched a new subscription model through which clients can send unlimited three-question consumer research micro-surveys for a flat monthly fee.

OnePulse has a proprietary community of more than 250,000 members, representative across the UK and US, on its app. Community members are profiled with more than 60 data points and are incentivised to answer quick-fire app-based micro-surveys ('Pulses'). The community also features daily topical content, a gamified experience, and in-app rewards.

The company says its new OnePulse Unlimited model offers quick turnaround tabulated survey responses (ten minutes or less) from 500+ of its app community of 'pulsers'. CEO Mike Billingsley (pictured) adds: 'We have removed the cost per response and fluctuating incidence pricing that currently burdens the market research industry'.

Web site: www.onepulse.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.