Games Analyst Lurkit Raises Seed Funds for Expansion

In Sweden, gaming influencer marketing platform Lurkit has raised $2.7m in a seed round of funding, which it will use to expand operations and its business reach.

Founded in 2015 by brothers Sam and Tom Niskanen (pictured), Lurkit provides an anaytics platform for data-driven collaborations between content creators, game developers and publishers. Gaming companies can obtain insights on the social media performance of their games through a platform analysing data around more than 150,000 games and millions of video streaming and video views. In addition, the company is launching a software suite called Quests, enabling paid sponsorships between live streamers and gaming companies.

New funding comes from gaming industry investors VOID Interactive and Behold Ventures. Sam Niskanen comments: 'Our greater vision is to democratize the industry and empower content creators and gaming companies alike. With this investment we will be able to take a giant step towards our north star and we are humbled by the faith our shareholders have in Lurkit'.

Web site: www.lurkit.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.