Retail data and analytics provider Intelligence Node has partnered with pricing intelligence company Pricemoov, to help retailers and brands act on competitive price movements.Intelligence Node captures competitive data via data mining, using AI and computer vision to deliver product matches, while Pricemoov combines data science technology with subject matter expertise in pricing. The partners say the deal, which integrates AI-driven competitive data feeds into Pricemoov's platform, will help clients dynamically deliver 'resonant prices' to shoppers, factoring in customized price logic by product and channel.
According to Intelligence Node CEO Sanjeev Sularia (pictured left) the deal will provide real-time optimization solutions for brands and retailers grappling with the need to continuously deliver transparent and dynamic pricing across their owned stores and marketplaces. Pierre Hébrard (right), CEO of Pricemoov, adds: 'We are excited to partner with Intelligence Node to provide our customers with the most complete and accurate competitive insights and product matching capabilities to enable intelligent pricing decisions'.
Web sites: www.intelligencenode.com and www.pricemoov.com
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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