Two Senior London Hires for 2CV

In London, consumer and B2B agency 2CV has appointed Keith Crane as Group Research Director, leading the B2B, Corporate & Finance practice; while Bogumila Cartwright joins as Quant Research Director in the Life & Style practice.

2CV is part of the marketing strategy, insights and comms specialist Digital Technology Advisory Group (DTAG), which was acquired a year ago by private equity firm Vespa Capital. As well as its London headquarters, 2CV has offices in Los Angeles, San Francisco and Singapore.

Crane joins from data and market research provider Rare: Group, where as Research Director he managed global and national accounts across a range of sectors. Prior to this he spent nearly a decade at broadcast media production company Communicorp, latterly running the firm's UK Research & Insight division, and earlier as its Group Head of Insight. Cartwright previously worked at online community specialist C-Space as Business Development Director; insight consultancy Trinity McQueen as an AD; consumer insight and brand strategy specialist Sparkler as a Senior Consultant; and Kantar as Managing Consultant; having begun her career client-side at Three.

Commenting on the appointments, UK MD Sabine Cronick said: 'We're thrilled to have both Keith and Bogumila join the team. They bring a tremendous amount of experience and knowledge to 2CV, and it's great to have them on board'.

Web site: www.2cv.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.