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Change of Chair for Pureprofile

May 15 2023

Andrew Edwards has announced his resignation as Chair of data and insights provider Pureprofile, effective immediately, and will be replaced by five-time company-founder and pioneering NASDAQ woman CEO Linda Jenkinson.

Linda JenkinsonEdwards, who will remain with the firm for three months in a consulting role to help with a smooth transition, has served on the Board for nine years and was appointed Non-executive Chairman in April 2016. He comments: 'I am proud of the success Pureprofile has achieved through my time as Chairman. A strategic recapitalisation and growing product suite has seen Pureprofile develop meaningful new business, growing consistently, with a trajectory towards profitability. After nine rewarding years, I feel now is the right time to move on to a new chapter, leaning into my other professional and personal commitments'.

Jenkinson, who divides her time between the US and Australia/New Zealand, has founded multiple companies over the last twenty years, and was the first woman founder / CEO to list a company on NASDAQ. Her firms have employed around 8,500 employees in technology, on-demand courier, online wine, customer and employee experience and sustainability. She is currently the Chair of
ASX-listed Medadvisor and Jaxsta, and Non-Executive Director of FleetPartners Group, and was previously Non-executive Director of Air New Zealand. She worked earlier in her career as a consultant at Price Waterhouse, and as a partner with A.T. Kearney where she helped build the global Financial Services Practice. She holds an MBA from The Wharton School, University of Pennsylvania a Bachelor of Business Studies, from Massey University, and is a non-practicing qualified Chartered Accountant.

Jenkinson has significant experience of building businesses in the US, and comments: 'With a market size some 40 times larger than Pureprofile's market in Australia, I look forward to assisting Pureprofile in developing a sizable US presence'.

Pureprofile CEO Martin Filz says of the changes: 'On behalf of the Board and the company, I would like to thank Andrew for his exceptional work and his role in enabling the company to grow its business both domestically and Internationally. And of course, extend a warm welcome to Linda whose expertise and track record in building businesses will be of great assistance in driving Pureprofile forward particularly in the US'.

Pureprofile was founded in 2000 and is based in Surry Hills, NSW, Australia with operations in North America, Europe and APAC, and is online at www.pureprofile.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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