Ipsos India Names Jyoti Malladi MD, Research

Ipsos has promoted Jyoti Malladi to the role of Managing Director, Research, in India, where she is responsible for business management, driving audience measurement business strategy. She will also oversee the setting up of a media analytics hub supporting the entire APAC region.

Malladi (pictured) joined more than eight years ago as Executive Director, Head of Connect, and most recently served as Group Service Line Leader. She joined in 2014 from Millward Brown, where she latterly served as Client Services Director, having earlier held roles at TNS India, IMRB International and NFO.

Ipsos India CEO Amit Adarkar comments: 'Audience measurement features among our key areas of focus and growth this fiscal year and through 2025. We see a huge untapped potential across a range of sectors and clients, and Malladi is best suited to steer and leverage these opportunities. For a global brand like Ipsos, learnings from evolved markets and global experts come in handy for local adaptation'.

Web site: www.ipsos.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.