QuestionPro Adds AI-Based Fast Survey Builder

Austin, Texas-based research and CX software and solutions firm QuestionPro has added a new feature, QxBot, to its platform, making use of generative AI to offer users the power to build 'quick, creative surveys... in seconds' via a conversational interface.

QxBot adds its own proprietary generative AI engine to create a fast survey generation tool: novice and experienced users alike can define a research topic, generate survey questions 'within seconds', edit and reorder them, and add logical routing, according to the firm. QxBot can also generate expert 'starter questions' for users unskilled in survey creation; and gives access to global audiences and demographics in the language of the user's choice.

Dan Fleetwood (pictured), President of QuestionPro Research & Insights comments: 'QxBot dramatically reduces the time needed to program surveys by generating the most common benchmarking questions. But more importantly it can help users create sophisticated questions and surveys to meet even more complex research needs'.

The company has offices in the US, Mexico, Europe, Canada, Japan, the UAE and India, and is online at www.questionpro.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.