Delineate Strengthens LatAm Team

Real-time brand and campaign tracking firm Delineate has announced the expansion of its team in Latin America with the appointments of Netzica Reyes as a Client Insight Director and Andy Davies as Associate Client Director.

Delineate's Proximity platform has access to consumers in more than 130 countries, delivering real-time survey data via modern data tools, dashboards and APIs for insight teams, marketers, data science and big data analytics.

Reyes (pictured) joins after six years at WPP and Kantar as a Senior Client Partner and most recently Regional Strategy Lead, and earlier for four years at insight and innovation consultancy Provokers, and a total of ten years split between RI and Synovate.

Davies, who is based in Mexico City, brings client side research experience from four years at Britvic, two and a half at Phones4U and three as Consumer Insight Manager at Weetabix.

Head of LATAM and Global Client Insights Director Sandra Garbuno Alcantara, also Mexico City-based, says of the appointments: 'Mexico City represents a critical hub for the LATAM region, and Delineate's continued investment in the region is testament to the wealth of insight and analytic talent here in this city. We have big ambitions for the region, and we're excited to tap into the growing demand for market research within LATAM'.

Web site: www.delineate.ai .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.