Annalect Hires Client Solutions Chief

Omnicom-owned data and analytics firm Annalect has appointed former IBM and Accenture Song exec Lauren Walker as Chief Client Solutions Officer.

Annalect provides data and analysis to support media and creative executions, including the Omni platform which allows clients to use data across workflows, insights, planning, activation, reporting, attribution and optimization.

Walker (pictured) brings more than twenty years' experience in analytics and data strategy, including more than a decade at IBM, latterly as Head of Data Strategy, Partnerships and Development. In two and a half years at Accenture Song she served as MD, Head of Data and Analytics UKI; and she spent four years at dentsu international as Global Head of Digital Transformation, Sales and Client Solutions. She has also worked at LexisNexis, and as a Special Advisor at The White House.

Web site: www.annalect.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.