Former Kantar NZ researcher Jo Muller has joined marketing strategy and professional services consultancy the One Picture Group, as Director and Co-Head of Quantitative Insights for New Zealand.
The company specialises in strategy, consumer insights and brand planning, was established in 2001 and has teams in New Zealand, Australia and the UK. Muller (pictured right) brings more than twenty years' experience in shopper, brand and category management in FMCG companies including Lion, Wrigley, Coca-Cola UK and NZ, and Cadbury Schweppes. Most recently she worked as Group Client Director at Kantar New Zealand, working on brand, innovation, shopper, customer experience and creative projects. In her new role her fellow Co-Head of Quant is Carl Cato-Symonds, pictured left.
Group MD Keith Meyrick (pictured centre) says the appointment supports the group's scaling up strategy: 'Jo is a wonderful addition to our global business and Auckland leadership team. She brings a huge amount of experience, fresh insights, and a global mindset that will unlock new and exciting growth opportunities for our clients and our business and contribute tremendous value to our clients'.
Web site: www.onepicture.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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