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Raft of Appointments at STRAT7 Companies

March 1 2024

Insight and customer analytics group STRAT7 has announced twenty-one appointments / promotions, including four senior promotions at Crowd DNA, and the creation of eight new roles.

Laura Warby and Joey ZeelenThe group was formed in 2019 and is headquartered in London with eleven other locations in Europe, the US and APAC. It employs more than 400 people in specialist teams across its 'core pillars' of Advisory, Insights, Data/Data Collection, and Analytics.

Crowd DNA is the group's cultural insight and strategy consultancy. The senior promotions follow that of El Pigram to Global Managing Director, announced in the autumn and effective from January. The four are Joey Zeelen (pictured, below), promoted to Head of Agency, EMEA, Amsterdam; Laura Warby (pictured, top), to Head of Cultural Strategy in London; Steph Winkler, who becomes Head of Agency, Cultural Strategy, APAC, based in Australia; and Stuart Malcolm, now Head of Agency, APAC, also in Australia. Other appointments at Crowd DNA are:

  • Maxi Werkle as Associate Director, Cultural Strategy, Australia
  • Luzie Richt as Senior Cultural Strategist, Amsterdam
  • Beth Whaley as Director, Cultural Strategy, Numbers, Amsterdam
  • Isabelle Reman as Cultural Strategist, Amsterdam
  • Katie Wise as Director, Cultural Strategy, London
  • Dave Stenton as Senior Director, Cultural Strategy, London, and
  • Celine Longden-Naufal as Cultural Strategist, Semiotics, London.

Meanwhile at sister company STRAT7 Researchbods Nikolay Ivanov is appointed as an MI Analyst in Bulgaria, and there are seven appointments in Leeds, UK:
  • Alicia Myers as Insight Director
  • Katie Francis - Insight Director
  • Kellie Hickson - Senior Onboarding Coordinator
  • Louise Scott - Senior Client Manager
  • Olly Wilson as Senior Insight Director
  • Anas Adan - First Line Support Analyst, and
  • Rodney Menon as Project Team Leader.

Also appointed within the STRAT7 parent, also in Leeds, is IT Security Analyst Dan Murgatroyd.

STRAT7 CEO Barrie Brien comments: 'Our strategy for sustained growth hinges not only on our expertise in advisory, insights, analytics, and data collection but also on our ability to maximise our scale and close client relationships across our agencies and global markets.

'These promotions are instrumental in supporting our mission to meet and exceed the service standards our international clientele expect. Moreover, it's gratifying to see so many of our talented people choosing to develop their careers within the STRAT7 group'.

Web site: www.strat7.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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