British-based insight agency Opinium has promoted Wez Eathorne to the new role of Global Head of Brand, Comms & Product Research.
Founded in 2007, Opinium has locations in London, New York, Amsterdam and Cape Town, and works for clients in multiple sectors on projects including brand and communications, product, customer, employee and thought leadership.
Eathorne (pictured) joined the agency in 2017 as a Research Director after nine years at Omnicom-owned ad and brand research specialist Hall & Partners, the last four as Research Director, managing large accounts across a broad range of categories. He is an Opinium Equity Partner.
Opinium CEO James Endersby comments: 'We've significantly grown our Brand, Comms & Product client base over the past five years. Wez has been at the forefront of this success driving innovation, analytics and delivering incredible insight consultancy through our clients' businesses. He has an incredibly experienced and motivated team behind him and I'm excited to see what he will achieve at the helm'.
Web site: www.opinium.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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