Sales VP Appointment for Zamplia

Zamplia, the programmatic sampling platform of Canada-based MR solutions provider The Logit Group, has appointed former Suzy Sales Director Santronya 'Tron' Smith as VP of Sales.

Smith (pictured) worked at CareerBuilder.com and T-Mobile before joining Yelp, where she spent five years in Account Executive and Director roles. After a brief stint at Airbnb she joined research platform Suzy where she spent three and a half years, latterly as Director of Enterprise Sales. She brings expertise in driving sales and fostering client relationships in the MR industry, plus a 'deep understanding of market dynamics and an innovative approach to sales strategy', according to the firm.

Steve Male, Zamplia's EVP of Innovation and Strategic Partnerships, enthuses: 'We are thrilled to welcome Santronya Smith to our executive team. Her extensive experience and proven track record make her the perfect fit for Zamplia as we continue to evolve and expand our offerings. This is another significant step in our journey, following the recent addition of Chuck Miller as our external data consultant. Santronya's leadership will undoubtedly strengthen our position in the market and drive our mission forward'.

The firm is online at www.zamplia.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.