Public relations firm MWW Group has launched a panel of 'online thought leaders', to generate new insights specific to a number of industry sectors.The new MWW Pulse panel will provide a platform through which contributors will share opinion, answer questions and address trends in their respective industries. Initially it will focus on issues around sustainability and the environment, followed by health and wellness, consumer technology and personal finance.
The sustainability and environment panel will feature a number of industry experts, and topics will include combating climate change; ways businesses can improve operations and drive revenue through corporate citizenship; and how businesses can be more responsible.
MWW Pulse will aggregate the information, feedback and commentary from these online influencers, who will use blog posts, video and audio media to share opinions and interact with industry audiences, consumers and MWW Group clients.
'This platform will serve as an online 'think tank' bringing together influencers in a productive, meaningful conversation,' stated President and CEO Michael Kempner.
MWW Group, which is part of the Interpublic group of companies, is online at www.mww.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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