US-based operations specialist Gazelle Global Research has opened a qualitative viewing facility in its Manhattan, NY headquarters.Gazelle Global, which was founded in 1993, offers domestic and international field management in all methodologies, online programming and hosting, plus services for sampling, coding and DP, and foreign language translations. The company's capabilities span six continents.
The new viewing room holds a group of eight participants, and has a separate facility for four to eight clients. Gazelle says it is ideal for pre-test surveys, usability testing and in-depth interviews ('IDIs').
According to Principals Anne Tancredi Brown and Harriet Naidus: 'We believe our convenient location, breathtaking views of the city skyline, and modern office setting will appeal to a lot of busy executives looking for a place to host groups or IDI's here in New York.'
Web site: www.gazelleglobal.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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