TNS has opened an office in Miami to serve regional clients across Latin America. The operation will be led by industry veteran Gustavo Alvarez, who joins as Regional Accounts Director, Latin America.
TNS has been conducting research in Latin America for more than 30 years, and now employs more than 600 people in the region.
Alvarez (pictured) joins with more than 25 years' research industry experience. Most recently, he co-founded and served as CEO of Kitelab USA, which offers market research and consultancy across the Latin American and US Hispanic markets.
Prior to this, he held senior business development roles at Synovate and Ipsos, and served as SVP MD of Research International's Miami office. Earlier in his career, he was LatAm Regional Director at PSI Global; and worked for Nielsen for 11 years as Quality and Statistical Research Manager, in charge of operations in Mexico, Central America and the Caribbean, as well as the implementation of new services in Latin America.
'Establishing an office in Miami with a strong regional focus, will further strengthen our ability to support our multi-national clients across Latin America,' states Ignacio Galceran, CEO of TNS Latin America. 'Gustavo has a wealth of experience in servicing global and regional clients and he will play a key role in driving our ambitious growth plans in the region.'
Web site: www.tnsglobal.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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