In Australia, online media analytics firm BuzzNumbers has launched an intranet solution, ShareTheBuzz, to help large corporations share their social media strategies across the entire organisation.The firm's flagship Buzz platform helps businesses track what is being said about their brand and where conversations are taking place, with the ability to filter conversations by country/state/city, topic, media type and influence. With ShareTheBuzz, clients can now use Microsoft's SharePoint software to spread these insights company-wide.
Executive Director and founder Nick Holmes à Court says the key benefits of bringing social media to the intranet include increased employee awareness of the company, its market and customer issues; along with reduced content publishing costs and increased employee engagement in the firm's intranet.
Web site: www.buzznumbershq.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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