Growth and Senior Hires for TNS BMRB

TNS BMRB, the division of Kantar providing specialist social research and insight on public policy for government and not-for-profit clients, has expanded its qualitative practice with a number of recent senior level appointments, following a year of growth.

The qualitative practice originally emerged from inter-war research pioneer Mass Observation, integrated into BMRB in the 1970s, and has recently been augmented by the addition of a Communications Research division and a Public Insight team.

The new joiners boost the agency's capacity in the areas of digital, ethnographic and visual methods research solutions. Former Define exec Caitlin Connors, former EdComs exec Daniel Clay, and Marita Kendrick, formerly of the Australian Department of Health & Ageing, all join in senior roles; while Marina Gkiza and Jason Archer join as Research Executives.

Head of Qual Desiree Lopez comments: 'We have hired a fantastic set of researchers who bring new skills and experience to our practice alongside important government social research expertise. We have also been able to recognise the internal talent we have in the qualitative practice, through a number of internal promotions. I look forward to our continued growth and expansion into new methodological specialisms.' Practice leader Dr. Michelle Harrison adds: 'In our 80th year, I am delighted to see that the methodological rigour and capacity for innovation that has kept TNS BMRB at the front of the industry for all these years, continues to propel growth for us. I congratulate Desiree and her team on another great year.'

Kantar is online at www.kantar.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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