Ad and brand research specialist Hall & Partners has appointed Marc DeCongelio as Qualitative Research Director, and Frank Harrison as Research Director, Health. Both are based in New York.DeCongelio has more than a dozen years' experience working with pharmaceutical, biotech and device clients on tactical and strategic market research, most of them specializing in oncology at his most recent firm, P/S/L.
Harrison joins from qual boutique agency Sommer Consulting, where he was EVP, helping to grow the business and manage key clients.
Last month, the company rolled out a Global 'Storytelling' team, led by Ashley Walker, to help client-facing staff translate big data insights into 'visually interesting' ways to share a client's story. It has also been recruiting senior staff, including a Chief Strategic Officer, an Innovation head and further European and US leaders, in addition to promoting four new Partners.
Web site: www.hallandpartners.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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