Australian agency I-view has appointed John Leahy as Commercial Director, responsible for the implementation of its commercial strategy.The company provides panel and omnibus data collection services, and has a specialist team for social and government research.
Leahy (pictured), whose appointment is effective immediately, was previously Head of Marketing and Business at i-Link Research for six years, and has a total of more than eleven years in the MR sector. Before i-Link, he was General Manager of Irish firm Customer Perceptions.
I-view MD Aaron Morris describes Leahy as 'the perfect fit for this role', with 'an impressive understanding of modern marketing research, consumer intelligence and data'.
Web site: www.iview.com.au .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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