Former Ipsos Country Manager Enrique Domingo has set up a new agency in Madrid called Dialogs&Beyond. The firm's offer will include mobile research, applied neuroscience techniques, marketing and innovation services, and ad effectiveness understanding.Domingo (pictured) most recently served as a Partner at marketing consultancy Sevendots in Madrid, prior to which he worked for Ipsos as Country Manager for Spain - he was Synovate's CEO Iberia & Latin America prior to the firm's acquisition by Ipsos. Earlier, he ran his own MR agency INNER Strategic Research for nearly sixteen years, and he was a Research Director at Research International.
He is joined at Dialogs&Beyond by qualitative and applied specialist Ximena Sapaj, who was previously a director at IC&C Investigación y Consultoria; and by mobile research and customer experience management specialist César Rodríguez, who is Director Iberia at One Point Global, and previously served as Senior Consultant at Ipsos Loyalty and MD at Impruf Research.
The three will work collaboratively with a global partner network, currently including One Point Global and Why5, to deliver a full range of services to clients across Europe. In addition, the firm has set up its own panel and branded surveys DialogsXpress and DialogsMobile.
Web site: www.dialogsbeyond.com .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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