Nielsen's Tan Takes Senior Role at Asia Insight

Full-service MR consultancy Asia Insight has appointed former Nielsen senior exec Adrian Tan to lead its Singapore and China offices.

Tan will be responsible for the overall management, direction and growth of the business in Asia. Prior to joining, he worked as Head of Technology and Consumer Insights at Nielsen Singapore and Malaysia. Before this he worked client-side at Singapore quad-play telco StarHub, and was Managing Partner at a boutique consultancy focused on telecoms, tourism, government and retail research.

Asia Insight was established in 1996 and conducts customized research in major and lower-tier cities across Asia. Web site: www.asiainsight.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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