Zappix Adds Survey Tool to Customer Service App

The firm behind Zappix, a mobile app that turns phone voice menus into visual menus, has enhanced its SmartPhone IVR solution with a package allowing clients to create, distribute and analyze mobile customer service surveys.

Zappix enables users to connect directly to customer services teams, bypassing queues via voice and non-voice channels, and in the process, reducing call volumes and contact center costs. With the new mobile survey add-on, clients can obtain customer feedback following each customer service interaction. Surveys are delivered at a set time, via a SmartPhone notification alert.

Company Chairman Avner Schneur says the Zappix survey system stands out for its ability to deploy immediately and automatically after a Visual IVR transaction. Gal Steinberg, Zappix VP Marketing, comments: 'Through this new survey offering, our customers have the capabilities needed to capture quantitative and qualitative user feedback that is tied to the context of the customer service interaction selected. The customer feedback, ratings and Net Promoter Score are all available through the Zappix analytics package, which identifies and analyzes patterns in the results and offers systemic solutions to recurring issues'.

Web site: www.zappix.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.