Norwegian MR and customer feedback software firm MI Pro AS has launched a tool called Superdig, which enables users to spot trends and personalise analysis of raw data.The new tool, based on the firm's Research Studio analysis engine, helps to find trends and insights in data, and can be used to carry out advanced analysis of large datasets. It works on both Windows and Mac OS.
CEO Pål Sesseng (pictured) says Superdig can supplement existing statistical analysis tools such as SPSS Statistics, and convert SPSS.SAV or Excel files to allow for professional presentation of results.
'We have put significant emphasis on usability. With Superdig you gain better insight and create more understandable reports', Sesseng explains. 'Everything you might have previously required a specialist to do for you, including significance testing, filtering, sorting, combining categories, creating averages, and swapping rows/columns is immediately available'.
Web site: www.mipro.net .
All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.
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